Guest post: Leadership is now the strongest marketing strategy

Seth Godin. Get after it. Off script. Play inside. Get uncomfortable. Talk about it. Find common ground. Lead the way. Be a better person. Get together. Find the way forward.

Yelling with gusto used to be the best way to advertise your wares. There was plenty of media and if you had plenty of money, you were set. Today, of course, yelling doesn’t work so well. What works is leading. Continue reading Guest post: Leadership is now the strongest marketing strategy

Leading Social Impact

Get after it. Leading innovation in the social sector.

Social innovation is the process of identifying novel approaches to bring together business and social concepts that integrate the private, public and nonprofit sectors to provide both economic and societal value. It’s a concept that offers tremendous potential here in Continue reading Leading Social Impact