{"id":134,"date":"2025-09-30T18:59:31","date_gmt":"2025-09-30T18:59:31","guid":{"rendered":"https:\/\/ubwp.buffalo.edu\/socmetalab-ubonly\/?page_id=134"},"modified":"2025-09-30T18:59:33","modified_gmt":"2025-09-30T18:59:33","slug":"motivated-attitude-change","status":"publish","type":"page","link":"https:\/\/ubwp.buffalo.edu\/socmetalab\/research\/motivated-attitude-change\/","title":{"rendered":"Motivated Attitude Change"},"content":{"rendered":"\n<p>Although attitudes are very useful, helping people act quickly and affiliate with important identities, we don\u2019t always have the attitudes we\u2019d like. <\/p>\n\n\n\n<p>Research in my lab finds that people frequently want attitudes that differ from their current ones. These discrepancies can arise for a range of reasons, are uncomfortable (DeMarree et al., 2014) and can guide information seeking, information processing, and behavior (DeMarree et al., 2017). Although change attempts are sometimes successful (Vaughan-Johnston et al., 2023), discrepancies often persist (Wheeler &amp; DeMarree, 2019). <\/p>\n\n\n\n<p>Ongoing projects seek to examine people\u2019s lay theories of self-directed attitude change and to identify the conditions under which people are most likely to pursue their desired attitudes.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Although attitudes are very useful, helping people act quickly and affiliate with important identities, we don\u2019t always have the attitudes we\u2019d like. Research in my lab finds that people frequently &#8230; <a title=\"Motivated Attitude Change\" class=\"read-more\" href=\"https:\/\/ubwp.buffalo.edu\/socmetalab\/research\/motivated-attitude-change\/\" aria-label=\"Read more about Motivated Attitude Change\">Read more<\/a><\/p>\n","protected":false},"author":589,"featured_media":0,"parent":43,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-134","page","type-page","status-publish"],"_links":{"self":[{"href":"https:\/\/ubwp.buffalo.edu\/socmetalab\/wp-json\/wp\/v2\/pages\/134","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ubwp.buffalo.edu\/socmetalab\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ubwp.buffalo.edu\/socmetalab\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ubwp.buffalo.edu\/socmetalab\/wp-json\/wp\/v2\/users\/589"}],"replies":[{"embeddable":true,"href":"https:\/\/ubwp.buffalo.edu\/socmetalab\/wp-json\/wp\/v2\/comments?post=134"}],"version-history":[{"count":1,"href":"https:\/\/ubwp.buffalo.edu\/socmetalab\/wp-json\/wp\/v2\/pages\/134\/revisions"}],"predecessor-version":[{"id":135,"href":"https:\/\/ubwp.buffalo.edu\/socmetalab\/wp-json\/wp\/v2\/pages\/134\/revisions\/135"}],"up":[{"embeddable":true,"href":"https:\/\/ubwp.buffalo.edu\/socmetalab\/wp-json\/wp\/v2\/pages\/43"}],"wp:attachment":[{"href":"https:\/\/ubwp.buffalo.edu\/socmetalab\/wp-json\/wp\/v2\/media?parent=134"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}